For small businesses in Greater Houston—from The Woodlands and Magnolia to Waller and Conroe—your Google Business Profile (GBP) is one of your most powerful tools for visibility.
A fully optimized GBP can help your business appear in local map packs and rank higher in “near me” searches. Start with accurate NAP (Name, Address, Phone Number) details, upload high-quality images of your business or work, and write a keyword-rich business description. Don’t forget to categorize your business correctly and regularly update your hours, especially around holidays or special events.
Reviews are another critical ranking factor. Encourage happy clients to leave Google reviews and always respond professionally to all feedback—positive or negative. Adding regular posts and offers to your GBP can also increase engagement and show Google that your business is active.